Revolutionizing product innovation: lessons from Apple’s AirPods Pro-strategy, by Product Focus
Apple® has demonstrated that groundbreaking innovation doesn’t always need new hardware. Just found this article Revolutionizing product innovation-lessons-from-apples-airpods-pro-strategy - Product Focus via appletalk blog and there was some additional product strategy to be considered ;-) By cleverly transforming their existing AirPods Pro into sophisticated hearing assistance devices through strategic software updates, they’ve skillfully tapped into [...]