The Really Good Guide to Email Design

via Growth Hackers Origen: The Really Good Guide to Email Design (+ Bonus Checklist) | Campaign Monitor Check: Subject Line •Is longer better? •What about symbols in subject lines? •Things to keep in mind when using emoji in email Preheader Personalization   Humanization / Contextual Marketing Dynamic Content Email Layout •Inverted Pyramid •Zig-Zag •One column [...]

2017-06-26T06:28:23+02:00June 26th, 2017|coding, inbound, marketing, UX/UI|

Forget Technical Debt. Here’s How to Build Technical Wealth.

Forget Technical Debt — Heres How to Build Technical Wealth | First Round Review. This means code that isn’t written cleanly, that lacks explanation, that contains zero artifacts of your ideas and decision-making processes. A unit test is one type of artifact, but so is any documentation of the rationale and reasoning used to create [...]

Developing User Empathy | Sachin Rekhi

Explore your Passion for the Humanities: Music, Film, Literature The humanities are often described as the study of how people process and document the human experience, making it so relevant to developing empathy. Steve Jobs so often talked about how at Apple they tried to be at the intersection of liberal arts and technology. And [...]

2016-08-03T10:58:45+02:00August 3rd, 2016|coding, innovation, UX/UI|

¿Por qué importan tanto las “métricas”?

Una interesante presentación de uno de los ingenieros de Etsy, el famoso sitio de e-commerce para artículos "handmade". En definitiva, la métrica es el paso previo al proceso creativo, ha de justificar la característica que queremos implementar. A los ingenieros debería venirles dada por marketing, pero si no la tienen en el briefing… deberían hacerla ellos [...]

2014-10-04T09:19:29+02:00October 4th, 2014|coding, marketing, opinión, UX/UI|

30 thought leaders in Data Visualization

Vía big data made simple, en el enlace enlaces a más información de cada uno de estos 30 magníficos… 1. Aaron Koblin 2. Alan M. MacEachren 3. Alberto Cairo 4. Alvaro Valino 5. Amanda Cox 6. Ben Shneiderman 7. Benjamin Fry 8. Colin Ware 9. David McCandless 10. Edward Tufte 11. Eric Rodenbeck 12. Fernanda [...]

2014-08-01T18:12:21+02:00August 1st, 2014|big data, UX/UI|
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