Identify Blue Oceans by Mapping Your Product Portfolio – HBR
Identify Blue Oceans by Mapping Your Product Portfolio - HBRUn portfolio equilibrado de productos…Companies with a diverse portfolio of businesses, such as Apple, General Electric, Johnson & Johnson, or Procter & Gamble, will always need to swim in both red and blue oceans and succeed in both oceans at the corporate level. Once Apple’s iPod [...]