” … By 2015, research cited by Red Hat predicts that global Internet traffic alone will reach the zettabyte threshold, a four-fold increase in data under enterprise management from 2010. Research firm IDC reports that the volume of data under management in enterprises is doubling every 18 months.
Despite this, few enterprises regard storage and how data is stored as strategic areas of concern–and unlike IT networks, applications and databases, there are almost no storage certifications offered by private or public institutions. …”

Big Data, big problems? | TechRepublic