{"id":330,"date":"2014-08-04T07:50:35","date_gmt":"2014-08-04T05:50:35","guid":{"rendered":"http:\/\/silta.es\/dixIT\/reflexiones-IT\/?p=330"},"modified":"2014-08-04T07:50:35","modified_gmt":"2014-08-04T05:50:35","slug":"building-a-business-not-an-app","status":"publish","type":"post","link":"https:\/\/silta.es\/juantatay\/building-a-business-not-an-app\/","title":{"rendered":"Building a business, not an App"},"content":{"rendered":"<p>v\u00eda @zite, muy interesante este art\u00edculo de stratechery: \u00ab<a href=\"http:\/\/stratechery.com\/2014\/pleco-building-business-just-app\/\" target=\"_blank\" rel=\"noopener noreferrer\">Pleco, building a business, not an App<\/a>\u00bb<\/p>\n<blockquote><p>He has identified a niche \u2013 Chinese language learning \u2013 and over many years he has worked diligently to be the app for that category. Much of that time has not been spent on development or design. Rather, it\u2019s been spent understanding and listening to customers (which led to the aforementioned bundle change), making business deals with slow-moving publishers, careful consideration around pricing and app store presentation, investments in both free and paid differentiators, and a whole bunch of time spent on an Android app that doesn\u2019t make that much direct money but that marks him as a leader in his space.<\/p><\/blockquote>\n","protected":false},"excerpt":{"rendered":"<p>v\u00eda @zite, muy interesante este art\u00edculo de stratechery: \u00abPleco, building a business, not an App\u00bb He has identified a niche \u2013 Chinese language learning \u2013 and over many years he has worked diligently to be the app for that category. Much of that time has not been spent on development or design. Rather, it\u2019s been  [&#8230;]<\/p>\n","protected":false},"author":3,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[158,156,151,166],"tags":[],"class_list":["post-330","post","type-post","status-publish","format-standard","hentry","category-coding","category-mobile","category-opinion","category-trends"],"jetpack_featured_media_url":"","jetpack-related-posts":[],"jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/silta.es\/juantatay\/wp-json\/wp\/v2\/posts\/330","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/silta.es\/juantatay\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/silta.es\/juantatay\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/silta.es\/juantatay\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/silta.es\/juantatay\/wp-json\/wp\/v2\/comments?post=330"}],"version-history":[{"count":0,"href":"https:\/\/silta.es\/juantatay\/wp-json\/wp\/v2\/posts\/330\/revisions"}],"wp:attachment":[{"href":"https:\/\/silta.es\/juantatay\/wp-json\/wp\/v2\/media?parent=330"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/silta.es\/juantatay\/wp-json\/wp\/v2\/categories?post=330"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/silta.es\/juantatay\/wp-json\/wp\/v2\/tags?post=330"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}